Personal details
Academic Background
Specialist with recognition by the CTC of the Proposing Institution (ISAG) in Hospitality / Food&Beverage Management Subarea
Master in Marketing Management - Instituto Português de Administração e Marketing
Bachelor Degree in Marketing Management - Instituto Português de Administração e Marketing
Research Area
Management
Research Units/Centers
NIDISAG - ISAG Research Center
Publications (most relevant)
Other Publications
Guerreiro, P. (2019, junho). Os mitos do pleno emprego e os riscos de ciclos novos. Vida Económica.
Guerreiro, P. (2018, novembro). Os vinhos naturais e as modas. Vida Económica.
Professional Experience
Management Consultant for several brands (Monte da Raposinha, Lavoro Cafés), since 2016.
Coordinator of EWM - Expertise in Wine Management - Specialization Course in the area of Wines that brings together the best professionals in the sector, since 2005.
Marketing Director of Grupo JMV (Sociedade dos Vinhos Borges, SA and Torrié) - Group of companies with direct presence in Portugal, Spain, USA and Canada and with agents in 60 countries in 5 continents, from 2008 to 2016.
Teacher at ISAG, since 2016.
LinksORCID:
https://orcid.org/0000-0002-6757-7774 Science ID: AC11-DA1C-2D1F